The 1960’s were a radical period for the UK and western world; there was a strong anti-establishment sentiment, vocal demand for equal rights for women and a strong civil rights movement towards racial equality, with Martin Luther King delivering his famous ‘I have a dream’ speech in 1963.
It was also a radical and transitionary period for the typical family unit. The traditional model of what constituted a family (typically a father as sole breadwinner, one or two children and a mother looking after them and the household) began to crumble and became more nuanced. The role of the Christian church and values began to diminish and worshippers were in steep decline over the decade. There was a strong counter-culture promoting ‘free love’ and freedom from the shackles of social norms and expectations.
If I had to trace back the diversity and inclusion we see in today’s society, I would unequivocally say that this particular decade was the origin of today’s D&I. Obviously there has been so much more social change and development since then of course.
The increasing inclusion and acceptance of more diverse people, groups and cultures in our society at large meant that ‘norms’ and traditions of a previously more homogenous society were becoming less applicable to the wider UK population. We now hear much more diverse and varied personal stories, anecdotes and experiences from our friends, our colleagues and of course on social media.
So we know that other family structures exist in our society now, perhaps some of which differ from our own. So why do we have a tendency to presume that a family is composed of the nuclear family outlined at the start of this article? Perhaps because until very recently families on TV, movies and in books were largely depicted this way. However, as we become a more egalitarian and more accepting society, coupled with the use of social media, other stories are being told and heard.
I spoke to a Pinsent Masons colleague who described her home situation of three generations of family living under one roof (Her and her siblings, her parents and her grandparents):
“I do think we (my parents and grandparents) argue often over their generation’s thinking. My grandparents are rather old school so don’t understand my parents’ approach to giving us full freedom…Growing up, it was definitely mentally draining growing up with constant arguments, especially when they would be over what you would be doing.”
When asked whether her and her family were well-represented or felt included when the media depicts families, she replied:
“No, I don’t think my family dynamics have matched what the media interpret as a ‘family.’ Growing up it made me feel weird or embarrassed about the way my family works. However, I do think media is more diverse now and there are more family dynamics shown, although I still haven’t found a family portrayed similar to mine.”
Another colleague I spoke to is a single-parent to one child working full-time at Pinsent Masons. Here’s how she describes her feelings of representation in society:
“I perceive the media´s understanding of family is rather couple based, than bears in mind one-parent-families -like mine. Especially single-parents-by-choice and one-parent-families, still seem to be perceived as incomplete – the names imply being incomplete and missing some one. The couple based family is presented as the norm. Every other form of ‘people being a family’ is less represented. Especially children's books mainly showing classic family structures. It takes a lot of effort to research titles or rather publishing houses which show other forms of family. This goes further since the represented structures show certain roles. Questioned Gender-roles/stereotypes require also some extra research to be found in (good) books for children.”
Finally, another colleague I spoke to described yet another different family structure from the perceived ‘norm’, she also felt more could be done in social perceptions:
“I don’t feel that we as a family are excluded when reading about family in the media, however I do feel that society still promotes the idea that a ‘2.4 family’ (i.e. Mum, Dad, 2 kids) is the perfect kind of family. Being a parent of one child in a same sex marriage, we definitely do not fit that mould. Whilst I feel there is more acceptance in society, the media could do more to portray different family set ups, including same sex families. For example, being more mindful when running advertising campaigns or perhaps having more children’s programmes and cartoons promoting a more diverse range of families. “
“I think I would have grown up less embarrassed of my family and I would usually opt to not mention my family structure as I felt people found it strange and would ask numerous questions about it. I would often tell them it was just me, my siblings and parents. But I think media diversity would have solved my issues 100%.”
“There is a great focus on parental responsibility, which is of course important, but that doesn't mean that those who do not have childcare responsibility should carry more of the burden and be expected to be more flexible.”
“This is not something I have seen myself but if I had no children or other caring responsibilities I would feel awkward asking for the same flexibility as someone who did.”
“I had 15 years in law before I had children. I was frequently (often with no notice) left with the workloads of colleagues who needed to leave for children-based-reasons. There was an unspoken expectation that I would be able to extend my hours to cover the additional work as if my childless life outside of the workplace was less of a priority.”
“It’s important to include more diversity in our conversations about family as there are so many different kinds of families in modern day. We as a society and we as a business should be mindful of showing humanity and respect, if not celebrate these differences, offering relevant support and flexibility if required. By doing this, society and business will benefit from a more harmonious and productive environment. It has also become increasingly apparent that the future workforce really values such acceptance and flexibility, perhaps as it shows that businesses are moving with the times. While there is a lot to be said for tradition, the same can be said for challenging the status quo.”